Why Hire a Professional Photographer?

Professional photography and selling homes go hand in hand. We live in a time where most of us walk around with a camera phone in their pocket. With access to their own camera all the time, some people don’t see the need for professional photographers. Douglas Elliman, however, consistently uses professional photography when it comes to representing and selling homes to achieve the best results. According to Fahnon Bennett, Director of Photography at Douglas Elliman, these are the top advantages of using a professional photographer. Advanced technique:   Professional photographers put in years of effort to perfect their technique. As a result, a professional can get the original photo to look that much closer to the “after” image as seen above. A straight horizon line and lightened patio tile are examples of some of the aspects that are initially lost in the first photo. This image comparison further highlights the importance of post-processing. Not only do pros have experience and technique with taking photos, but they also are skilled at the technology required to produce the final product. Time Savings: Nothing can detract from a beautiful photo of a home like a dim or gray sky. Replacing skies, removing wires from kitchen appliances and adjusting color are just some examples of what professional photographers can accomplish using photo editing software. The time it takes for a non-professional to learn how to use these programs could be spent being productive in other ways. For example, real estate agents can use the time to focus on other aspects of their business, like meeting clients and showing homes. Legal awareness: A photo that shows a work of art or what’s playing on the living room TV might have legal ramifications that only professional photographers would be aware of. Pros know what to look out for when they are shooting a home and can avoid anything that would have legal repercussions. Competitive edge: Every top real estate team has said that professional photography and video can make all the difference in selling a property. A team that puts effort into their photography shows that they really care about their listings, and a pro can highlight the beauty, deatil and space of a home in a way that an ameutuer photographer cannot. Explore our listings with professional photography.